We are Assembly – and we’re not like the rest. We’re the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet, including LG, Adobe, Wework, Ralph Lauren, Moncler, Aesop, and more. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide – enabling brands to engage and move consumers anywhere. We use STAGE, Assembly’s proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We’re at the cutting edge of new media, technology, and platforms embedded in the lives of today’s consumers, and we’re tapped into how culture and communities’ need change. We do this while staying steadfast in our commitment to Leave the World Better Than We Found It through measurable social and environmental impact work.

Assembly Korea was named the media agency of the year 2022 - Campaign Asia

WHAT YOU’LL BE DOING ON ANY GIVEN DAY

As a Performance Marketing Specialist within our agency, you will be at the forefront of driving success for our diverse clients, with a strong focus on media operations. Your role is multifaceted, requiring a deep understanding of digital marketing, proficiency in crafting holistic marketing strategies, and a strong analytical mindset. You will primarily be responsible for:

· Media Strategy & Execution: Taking ownership of establishing and executing comprehensive media campaign structures and related advertising efforts.

· Advanced Performance Analysis & Reporting: Conducting in-depth analysis of campaign performance across various periods and platforms, transforming data into actionable insights and strategic recommendations.

· Proactive Optimization & Innovation: Continuously identifying opportunities for campaign enhancement, implementing advanced optimization techniques, and contributing to strategic initiatives to drive growth.

· Data Integrity & Strategic Insights: Ensuring the accuracy of performance data and leveraging it to generate strategic insights that inform tactical planning and client recommendations.

· Client Relationship Management & Consultation: Leading client communications, presenting performance results, and proactively identifying and addressing client needs with strategic solutions.

· Operational & Financial Stewardship: Overseeing the tactical implementation and budget management of campaigns, ensuring alignment with overall business objectives.

DOES THIS SOUND LIKE YOU?

The ideal candidate for this role should possess the following qualifications and attributes:

· Extensive Experience in Performance Marketing: A minimum of 3-5 years of hands-on experience in performance advertising, ideally within an agency, in-house marketing, or consultancy role, with a proven track record of consistently delivering strong results.

· Deep Understanding of Media: Strong expertise in media platforms and strategies, understanding their unique nuances and optimization opportunities.

· Strategic & Analytical Acumen: Possess a keen analytical mind, capable of translating complex data into clear, actionable strategies and proactively identifying growth opportunities.

· Proactive Problem-Solving & Ownership: Exhibit a strong sense of ownership and a proactive approach to challenges, effectively breaking down issues and devising data-backed solutions.

· Communication & Presentation Excellence: Demonstrate excellent verbal and written communication skills, capable of confidently presenting complex information and insights to clients and internal teams.

· Growth Mindset & Adaptability: Thrive in a dynamic, fast-paced agency environment, embracing continuous learning and adapting quickly to evolving market trends and client needs.

Day-to-Day Responsibilities:

As a Performance Marketing Specialist in our agency, your daily responsibilities will encompass the following critical tasks:

· Campaign Architecture & Implementation: Design and implement country-specific media campaign structures, including meticulous advertising keyword strategy, registration, and comprehensive budget and targeting setup.

· Holistic Performance Reporting: Develop and deliver detailed weekly, monthly, and quarterly performance reports by country, providing in-depth analysis and strategic commentary.

· Advanced Optimization & Iteration: Proactively drive campaign performance through continuous keyword expansion and negative keyword refinement, advanced bidding strategy optimization, and strategic operational budget management based on ad spend pacing. Additionally, lead target audience segmentation and optimization, and enhance ad creative performance.

· Data Integrity & Strategic Analysis: Ensure the integrity of all performance data through rigorous checks, conduct in-depth campaign performance analysis, and formulate actionable recommendations based on data-driven insights.

· Client Relationship & Strategic Communication: Lead weekly performance review meetings, manage ongoing strategic communications regarding operational direction, and provide regular operational performance updates to key stakeholders.

· Agenda Building & Strategic Leadership: Proactively identify client needs, conceptualize and develop new campaign

strategies and initiatives in response, and establish effective operational tactics to achieve business objectives.

These daily responsibilities will empower you to lead the strategic implementation and optimization of media campaigns, deliver impactful insights, and drive measurable success for our clients. Your role is vital in achieving excellence in performance marketing and fostering strong client relationships.

Preferred Qualifications:

· Prior experience in consulting role or directly managing large-scale e-commerce/retail accounts.

· Experience with Google Search campaigns with deep understanding of paid search mechanism.

· Experience with Amazon advertising platforms, including Amazon Marketing Cloud (AMC).

· Business fluency in English.

WHY ASSEMBLY?

· We’re part of Stagwell, the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy hold cos.

· We care about your growth – we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals.

· We recognize and celebrate your success…all the time! Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated!

· We’re truly a people-first organization. That’s why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies.

· We care about social and environmental Impact – we have dedicated Impact Champions that collaborate globally to make sure we’re leaving the world better than we found it.

· We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive, diverse, and representative of the world around us.

WHY ASSEMBLY?

• We’re part of Stagwell, the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy hold cos.
• We care about your growth – we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals.
• We recognize and celebrate your success…all the time! Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated!
• We’re truly a people-first organization. That’s why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies.
• We care about social and environmental Impact – we have dedicated Impact Champions that collaborate globally to make sure we’re leaving the world better than we found it.
• We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive, diverse, and representative of the world around us.